Project Overview

Nahar Poly Films Limited, a leader in polymer film manufacturing with a rich history in flexible packaging solutions, partnered with Foxstrat to enhance their digital marketing strategies. Our goal was to increase NPF’s brand visibility across digital platforms and drive engagement with key stakeholders in the packaging and FMCG sectors.

Approach & Solutions

• Digital Brand Audit:
  Performed a comprehensive audit to understand NPF’s current digital footprint and opportunities for enhancement.

• Strategic Content Development:
  Created targeted content showcasing NPF’s expertise in sustainable packaging, innovative film technology, and application versatility.

• Multi-Platform Campaigns:
  Activated campaigns across LinkedIn, Instagram, and industry portals, crafting B2B messaging that emphasized NPF’s reliability and technological leadership.

• Lead Generation and Engagement:
  Ran focused campaigns highlighting product launches and trade show participations, increasing inbound interest from packaging houses and FMCG brands.

Results

• Improved online engagement by over 35% within the first quarter.

• Expanded NPF's digital reach into key industry verticals, enriching quality lead pipelines.

• Built a robust library of digital assets supporting long-term brand positioning.

Conclusion

Foxstrat’s data-driven approach helped Nahar Poly Films Limited strengthen their digital presence, enhancing brand recognition and supporting ongoing growth in competitive markets.